9 Places in Japan We’re Dreaming of Visiting in 2023

Keen for a long-overdue overseas holiday? There’s no better place than than Japan. It has it all: world-class cuisine, incredible monuments, and fascinating cultural experiences. Plus, it's just one flight away from Australia.

The only problem is that there are so many great destinations in Japan that it can be challenging to narrow them down. To help you, we've made a roundup of the most epic, iconic, and scenic places in the Land of the Rising Sun to inspire your next Japan adventure.

There's a reason why Tokyo is one of the most exciting cities in the world: it's basically a mini Japan in a nutshell. Tokyo evokes visions of the old and new, neon-lit and fast-paced, sophisticated and spiritual—and everything in between. Whatever you're in the mood for, Tokyo is the city for you.

What we love: The ancient temples and traditional stores in Asakusa, the unrivalled balance of Michelin-starred restaurants (226 in the city alone!), along with cheap-and-cheerful ramen shops, and without a doubt, Shinjuku's thumping laneway bar scene. Most people may think Tokyo is a concrete jungle, but it also embraces nature with nearly 300 parks and gardens to explore.

What's new: Keen for a comfortably minimalist, modern accommodation? Mustard Hotel is the way to go. With properties in Shibuya and Shimokitazawa, it's a fantastic option for anyone who loves green places and a simple aesthetic.

What to do: teamLAB takes immersive experiences to a whole new level. A visit to their Tokyo museum will have you walking through water, changing the artworks, and becoming a flower in the garden. It's no wonder this gallery is an Instagram staple.

Called the Nation’s Kitchen, Osaka is the ultimate destination in Japan for good food and quirky sights and sounds. Craving for authentic and delicious street eats? Make sure you try the takoyaki (fried octopus) and okonomiyaki (savoury pancakes with cabbage and protein).

What we love: With vibrant nightlife, fantastic cuisine, and stunning architecture, there's never a dull moment in Osaka. You can shop 'til you drop at Shinsaibashi, the main shopping district, and then relax and take in the manicured lawns and (at the right time of year) cherry blossoms at Nishinomaru Garden.

What’s new: What do you get when you take the world of video games into real life? The newly-opened Super Nintendo World at Universal Studios Japan! Go on exciting rides based on your favourite video games and meet the characters in person.

What to do: Universal Studios Japan has more than just Super Nintendo World. Potterheads will love exploring The Wizarding World of Harry Potter, while movie buffs will enjoy the Jaws and Back to the Future-themed rides.

Japan's northernmost island is best loved for its natural hot springs and powdery snow that's made for skiing. But it's more than just one of the best winter holiday destinations in Japan. No matter the time of year you visit, you'll enjoy its delectable seafood, volcanic lakes, and unspoiled natural gems. It also offers a peek into the country's fascinating indigenous culture, and it's just a quick flight away from Tokyo.

Why we love it: Feel like you're on top of the world when you hit the high slopes of Niseko and Rusutsu in winter. During the warmer months, you can indulge yourself with fresh and authentic sushi, sashimi, and more, or go hiking in one of the many National Parks.

What's new: “Being on cloud nine” takes a whole new meaning, thanks to the Unkai Terrace. Located 1,088 metres above sea level, you'll be able to enjoy unkai (a sea of clouds) in nine different ways.

What to do: Embark on a full-day adventure that will take you to the island's most essential sights, from the penguins and polar bears at Asahiyama Zoo to the picture-perfect sapphire waters of the Shirogane Blue Pond.

No list of Japan travel destinations is complete without Kyoto. The former capital has plenty of picturesque temples and shrines, like the Kiyomizudera Temple and Kinkakuji Golden Pavilion. If that's not enough reason for a visit, Kyoto is also considered the birthplace of Geisha culture and has more World Heritage Sites per square mile than anywhere else in the world.

Why we love it: Make sure you bring your camera because you won't be able to stop taking photos of well-preserved monuments and castles, like the Instagram staple Fushimi Inari Taisha and bamboo groves in Arashiyama. Nearby Miyama also offers a unique glimpse into the Japanese countryside.

Where to stay: Karasuma Rokkaku proves that you don't have to break the bank for a luxurious hotel experience. While at the four-star hotel, you can enjoy staying at an authentic traditional townhouse with affordable rates.

What to do: Make the most out of your visit to the cultural capital of Japan and try out a kimono for the ultimate experience. After picking from one of the 200 designs, you can take IG-worthy photos in Kyoto's scenic streets.

When it comes to the top 10 places to visit in Japan, it typically only includes the famous cities, but Tohoku is a hidden gem that’s worth a stay. You’ll feel like you've travelled back in time as you discover the north-eastern region’s rich heritage, customs, and untouched sceneries just waiting to be discovered.

Why we love it: With expansive rice paddies and scenic villages, Tohoku looks like a Studio Ghibli film that's come to life. Just an hour away from Tokyo via bullet train, the region offers dramatic landscapes, history-rich sites, craft sake, and exhilarating outdoor activities like rafting, hiking, and skiing.

What's new: The recently-opened Hirosaki Museum of Contemporary Art offers a glimpse of the vibrant Japanese art scene. With fascinating exhibitions inspired by the environment, it's the ultimate tribute to the region's riches.

What to do: Save money and time with the JR East Pass and explore the Tohoku area at your own pace! For five days, you can enjoy unlimited rides on the JR network for a hassle-free experience.

As one of the best lesser known destinations in Japan, Kinosaki Onsen has maintained its serene atmosphere and authentic vintage allure. Fall in love with the town’s wonderfully preserved architecture and relaxing hot spring ambience along every street.

Why we love it: No visit to the town is complete without onsen-hopping. Visitors are even encouraged to wear yukata and geta, stroll through the town, and enjoy the town’s many outdoor onsens. On either side of the town’s central Maruyama River are numerous Japanese inns, or ryokan, most of which have their own onsen baths.

What’s new: Ever heard of a Michelin-starred ropeway? The Kinosaki Ropeway offers the best views of the town as well as the Maruyama River and Sea of Japan. Trust us, once you experience the scenery for yourself, you’ll want to give it an award, too.

What to do: While spa towns are a treat for adults, they may not be the best for kids. Instead, you can take the kids to a fun day at Tojoko Toy Kingdom in nearby Hyogo. They’ll love the themed rides and adorable decorations.

Wakayama is the Japan destination for all things spiritual, attracting enlightenment-seeking pilgrims and beach-bound sun worshippers in equal measure. The prefecture's towns are home to some of Japan's best ramen, finest hot springs, beaches, shrines and temples. Plus, it's accessible–located less than an hour away from Osaka's Kansai International Airport.

What we love: From the calm, spiritual atmosphere at the ancient temple complex of Koyasan to the ancient Kumano Kodo pilgrimage route through dense and misty forests, Wakayama will surely rejuvenate your body and soul.

What's new: To promote one of the most sacred sites of Japanese Buddhism, Koyasan has recently launched an initiative where a local rickshaw driver will guide you through the town's historical temples and streets while offering details and tips in English.

What to do: Osaka has plenty to offer more than just the city centre. To make travels smoother, use the Nankai All Line Pass to discover the area and get unlimited access to the Nankai Electric Railway. It's valid for 2 non-consecutive days, so it's perfect if you want to have a flexible travel itinerary.

Kochi prefecture's ideal location on the Pacific Ocean has made it a gathering place for surfers and divers, not just from Japan but all over the world. On its southwestern edge, Kashiwajima Beach features sublime waters and colourful coral reefs. If you want an island escape, Kochu is the Japanese destination for you.

What to love: You won't be disappointed when you explore the historic Kochi Castle, sake breweries, and traditional markets in the region. It's also famous for its dorome (fried baby sardines) and craft alcoholic drinks. If you visit in late April, you can catch the dorome festival where people eat fresh sardines, pray for a bountiful harvest, and have a sake chugging competition. 

What's new: Muroto, a part of the coast, has recently earned a UNESCO Global Geopark status for its gorgeous geological formations.

What to do: Go on an exhilarating zipline ride at Shimanto River, one of the longest rivers in Japan. Far removed from urban areas, its waters are pristine, making it a must-visit for nature enthusiasts.

With a rich artistic and spiritual heritage, as well as natural wonders like Yabakei Gorge, Oita is an unspoiled area fit for adventure-seekers. Jutting out to the north of Oita, Kunisaki Peninsula is home to historic spiritual sites nestled against lush mountainsides, while inland Kokonoe is a town full of rustic countryside charm and plenty of rare flora and fauna. 

Why we love it: The Hyotan hot spring baths are some of the most highly regarded in all of Japan. The prefecture's iconic onsen town Beppu is full of Bohemian charm and home to Japan's famous eight “bubbling hells.” 

What's new: KAI Beppu is a new hot spring ryokan offering a contemporary spin on the traditional Beppu hot spring experience. The vibrant aesthetic extends to the rooms, all featuring uninterrupted oceanside views.

What to do: Marvel at the stunning panorama of Beppu from the Beppu Tower. Time your visit during sunset to see the city painted in hues of yellow and orange.