Insa-dong
Geographical district
Immerse yourself in the vibrant cultural hub of Insa-dong, a historic neighborhood in Seoul that offers a unique blend of tradition and modernity. Known for its main street, Insadong-gil, this district is a treasure trove of art galleries, tea shops, and antique markets. Explore the rich history and artistic heritage of Korea as you wander through the alleys lined with traditional buildings and modern establishments. Insa-dong is a bustling neighborhood in Seoul that is a must-visit destination for first-timers in South Korea's capital. From traditional tea houses to eclectic shops, Insa-dong Street offers a unique blend of old and new, making it a top choice for travelers seeking an authentic Korean experience.
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Insa-dong, Jongno 1·2·3·4(ilisamsa)-ga-dong, Jongno-gu, Seoul, South Korea
Gallery
The best of Insa-dong
Bucket-list experiences
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Princess Hanbok Rental & Snap Photoshoot Experience
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AUD 22.60
Gyeongbokgung Palace Hanbok Experience, Bukchon Hanok Village, Changdeokgung Palace (including Korean hairstyle)
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AUD 9.05
AUD 10.99
Hanbok Experience at Gyeongbokgung with Korean Hairstyling
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From
AUD 16.95
Seoul Palaces, Namsan Hanok Village, N Seoul Tower Day Tour
Bestseller
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AUD 98.89
Gyeongbok Palace, Bukchon Village, and Gwangjang Tour
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AUD 45.09
Best Seoul Palaces & N Seoul Tower Tour (Half & Full Day)
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AUD 53.69
Max Out Seoul: Must Visit Highlights One Day Tour
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AUD 111.15
History of Seoul with Insadong Antique Shop Street, Namdaemun Market, and Palaces Day Tour
Bestseller
Easy refund
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AUD 84.49
AUD 87.79
THE FORET SPA Gwanghwamun Branch in Jongno
In-app reservation
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AUD 153.65
Small-Group Night Dining Tour: 10 Tastings With Authentic KBBQ
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AUD 150.35
Seoul Historic Walking Tour
Private group
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AUD 54.89
Seoul Morning E-Bike Tour
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AUD 161.05
Make it a getaway
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Line Hotel Myeongdong
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AUD 74.19
Stanford Hotel Myeongdong
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AUD 101.48
LOTTE City Hotel Myeongdong
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From
AUD 157.51
Hotel Skypark Central Myeongdong
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From
AUD 114.83
AUD 123.46
Hotel Venue G
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From
AUD 65.64
NINE TREE BY PARNAS SEOUL MYEONDONG 2
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From
AUD 143.75
AUD 236.42
ibis Ambassador Seoul Insadong
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From
AUD 137.91
Step Inn Myeongdong 1
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AUD 56.89
AUD 208.59
Hotel Midcity Myeongdong
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From
AUD 132.51
Crown Park Hotel
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AUD 152.53
Calistar Hotel
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From
AUD 83.81
AUD 128.57
Sotetsu Fresa Inn Seoul Myeong Dong
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AUD 131.91
AUD 133.35
Events with a lot of buzz
Nanta Show Ticket in Seoul
Bestseller
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From
AUD 36.49
AUD 54.89
Wild Wild After Party Musical Seoul Ticket
Bestseller
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AUD 35.89
AUD 74.65
[THE MAN Alive : CHOICE] Musical Seoul Ticket
Bestseller
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From
AUD 67.59
THE PAINTERS Season 2: Show in Seoul (Gwanghwamun Theater)
Bestseller
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AUD 43.99
AUD 54.89
CHEF Show - the next generation of BIBAP!
Bestseller
Easy refund
From
AUD 38.40
AUD 54.89
K-Kick Taekwondo Show Ticket
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AUD 32.99
Jump - Comic Martial Arts Performance Ticket in Seoul
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AUD 38.40
AUD 54.89
SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul
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AUD 57.35
AUD 60.35
Seoul Musical Drama: Finding Mr. Destiny Ticket
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AUD 36.25
AUD 54.89
Romance Drama "Beautiful Life" Ticket in Seoul
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AUD 27.45
AUD 54.89
Korean Musical Bar in Seoul: ShowFilx
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AUD 12.09
AUD 23.05
The Concert of korean music prodigies
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AUD 10.99
AUD 32.95
Trouble-free transport
KORAIL PASS - KTX Train Ticket
Bestseller
Halal-friendly
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From
AUD 132.99
Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour
Bestseller
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From
AUD 20.45
AUD 20.49
Seoul car hire | Choose from multiple car models
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From
AUD 64
/day
LOTTE MART EZL CARD I Enjoy public transportation and K-Shopping benefits
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AUD 5.49
25 off
Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do
Customized itinerary
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AUD 13.75
AUD 20.59
Incheon International Airport - Seoul Shared Van
Easy refund
AUD 30.09
AUD 38.75
Seoul Car Rental with Driver to Everland/Nami Island/Alpaca World/Gangchon Rail Park/Vivaldi Park
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AUD 68.59
South Korea Intercity Express Bus Tickets
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AUD 10.99
AUD 16.45
Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island
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AUD 205.75
EZL CARD | A prepaid card for Korea transportation and shopping
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AUD 5.49
Private Transfer to Phoenix / Alpensia / Yongpyong / High One / O2 / Welli Hilli Ski Resort
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AUD 397.79
AUD 452.65
Private Transfer to Vivaldi Park / Oak Valley / Elysian Ski Resort
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From
AUD 315.49
AUD 373.09
All that's good & tasty
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MAN JOK OH HYANG JOKBAL (City Hall Branch)
Easy refund
From
AUD 41.69
Myeongdongjeong
Easy refund
From
AUD 31.85
Yennaljip Charcoal Korean BBQ Restaurant in Hongik Univ. Station (Seat reservation not included)
Easy refund
From
AUD 16.35
HANAM PIG (Apgujeong Rodeo Branch)
Easy refund
From
AUD 18.65
Myth Jokbal in Myeongdong
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From
AUD 42.79
Sunmine Haengbok Gejang (Dongdaemun Branch)
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From
AUD 32.95
From
AUD 213.99
Jihwaja in Seoul
Set menu
À la carte
24-hour confirmation
From
AUD 120.70
853 in Insadong
Easy refund
From
AUD 84.49
Seoul Bar Pass - Recommended Drink Spots and Benefit Package
Instant confirmation
AUD 2.19
Gomkuksizib (Myeongdong Branch)
Easy refund
From
AUD 19.75
Isaac Toast Myeongdong Cathedral
Instant confirmation
AUD 9.89
AUD 10.20
More to explore
Dongdaemun Discount Coupon in Seoul - Super PASS
Bestseller
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AUD 1.99
Seoul City Tour Bus Downtown Palace Namsan Hop-On Hop-Off Tours
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AUD 18.69
AUD 21.95
Seoul City Tour Bus Night View Course
Bestseller
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AUD 25.55
AUD 29.65
Myeong-dong pass- Free gift and Special Vouchers with Shopping Guide
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Free
Shinsegae Duty Free Seoul/Busan/Incheon Airport Store Voucher
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Free
Shinsegae Department Store Benefit Coupon in Myeongdong
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Free
OLIVE YOUNG Mobile Coupon (Cash Voucher)
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From
AUD 5.49
The Shilla Duty Free Seoul Store Voucher
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Free
Currency Exchange Rate Benefit Coupon - MoneyBox Gwangjang Market in Seoul
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Free
Seoul Gifts - Seoul My Soul Gifts (Pick up at Myeongdong / Jongno)
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From
AUD 11.85
AUD 13.19
Seoul Gifts - Artistic Seoul Gifts (Pick up at Myeongdong / Jongno)
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AUD 35.55
AUD 39.50
Seoul Gifts - Traditional Seoul Gifts (Pick up at Myeongdong / Jongno)
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From
AUD 15.80
AUD 17.55
Why people love Insa-dong
QIANYI *********
3 days ago
easy redemption. allow us to travel to Daegu and seoul from busan on 2 different days. Just remember to make the seat reservation online and print out the booking (though no one check during our ride but just in case!)
2+
Abidah *******
3 days ago
Driver was on time for pick up.Henry is very friendly and also helpful.He would help us buy tickets and book a slot for our rail bike.We went to nami,rail bike and alpaca world.We reached our hotel 1 hr later so have to pay extra to the driver.Our trip went smooth and we are very happy.
2+
AlyssaKate *****
2 days ago
it is sulit if you have a chill itinerary. the activities can be reserved depends on your availability, it’s flexible but valid for only a month.
ANTHEA ********
3 days ago
You can redeem it as soon as you show the voucher, which is so convenient. The photography is also good. Great value for money. The only downside is that there are so many people there on weekdays and you have to wait.
許 **
3 days ago
It is a very good policy to have someone help you take good photos first, and then wear Hanbok to enter Gyeongbokgung Palace for free. There are many tourists wearing Hanbok along the way, which creates a unique atmosphere.
江 **
2 days ago
I was really full of positive energy after reading this, the best trip to Korea! The oppa inside is just oppa. I feel happy after watching it and my feet won’t feel sore anymore.
Cheung ***
2 days ago
The five-spice pork trotters are satisfying. I must eat them every time I go to Seoul. It’s super delicious. It tastes very good and is juicy enough. It’s a must-eat👍👍👍👍
1+
Genevieve ***
2 days ago
Great experience with Dorothy Hanbok. They were easy to locate and the staff were super friendly and helpful.
Nearby places to go
FAQs about Insa-dong
When is the best time to visit Insadong?
How can I get to Insadong using public transportation?
Where can I find visitor information in Insadong?
What makes weekends special in Insadong?
Can you recommend any dining spots in Insadong?
What should I do if I have trouble booking a ride to my hotel in Insadong?
What amenities can I expect at Moxy Seoul Insadong?
What to know before visiting Insa-dong
Remarkable Landmarks and Must-Visit Sights
Insadong-gil
Insadong-gil is a traditional street that showcases the cultural history of Korea, offering a mix of historical and modern attractions. Explore the numerous art galleries, antique shops, and traditional stationery stores that line this iconic street. Don't miss Tongmungwan, the oldest bookstore in Seoul, and Ssamziegil, a shopping mall specializing in handcrafted goods.
Unhyeongung mansion
Visit the historic Unhyeongung mansion, a significant cultural landmark in Insa-dong. Built for retired government officials during the Joseon period, this mansion offers a glimpse into Korea's past. Explore the traditional architecture and learn about the rich heritage of the region.
Jogyesa Temple
Experience the serenity of Jogyesa Temple, one of the most significant Korean Buddhist temples in the area. Marvel at the beautiful architecture and immerse yourself in the spiritual ambiance of this sacred site.
Cultural and Historical Significance
Insa-dong is steeped in history, with roots dating back 500 years. Originally a residential area for government officials, it later became a hub for art and culture. Explore the historic buildings, temples, and churches that reflect the diverse cultural heritage of Korea.
Local Cuisine
Indulge in the flavors of traditional Korean cuisine in Insa-dong. Sample popular dishes like gimbap, odeng, and bungeoppang from the street food vendors. Don't miss the opportunity to try authentic Korean snacks and delicacies while exploring the vibrant streets of this neighborhood.
Culture and History
Explore the cultural and historical significance of Insa-dong, with its proximity to UNESCO World Heritage Sites like Jongmyo Shrine and Changdeokgung Palace.