Shinsegae Myeongdong

Supermarket
★ 4.9 (125K+ reviews) • 1M+ booked
Welcome to Shinsegae Duty Free Myeongdong, a shopping paradise nestled in the vibrant heart of Seoul's bustling Myeongdong district. As the flagship store of the renowned Shinsegae Group, this iconic destination stands on the historic site of Korea's very first department store, offering an unparalleled blend of luxury, culture, and art. Whether you're a seasoned shopper or a curious tourist, Shinsegae Myeongdong promises an exhilarating adventure where shopping transcends the ordinary. Explore high-end boutiques, indulge in gourmet dining, and discover exquisite jewelry and world-class services, all under one roof. This premier duty-free store is a must-visit for travelers seeking the best of Seoul's retail and culinary delights, ensuring a memorable visit filled with elegance and sophistication.
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63 Sogong-ro, Jung District, Seoul, South Korea

The best of Shinsegae Myeongdong

Bucket-list experiences

BYTP | Selfie Photobooth at Shinsegae Department Store in Myeongdong
AUD 6.65
AUD 7.75
Gyeongbokgung / Hanbok / N SeoulTower/ Painters Private Tour

Gyeongbokgung / Hanbok / N SeoulTower/ Painters Private Tour

Private group
Free cancellation
Instant confirmation
★ 4.5 (252)
From AUD 281.49
Gangwon-do and Gyeonggi-do Private Car Charter

Gangwon-do and Gyeonggi-do Private Car Charter

Private group
Free cancellation
Instant confirmation
★ 4.8 (53)
From AUD 311.69
AUD 320.15
Muslim-Friendly Seoul City and Suburb Halal Day Tour

Muslim-Friendly Seoul City and Suburb Halal Day Tour

Free cancellation
Instant confirmation
From AUD 119.65
Must-Visit Hotspots in Seoul and Gyeonggi-do Private Tour

Must-Visit Hotspots in Seoul and Gyeonggi-do Private Tour

Private group
Free cancellation
Instant confirmation
★ 4.6 (61)
From AUD 216.45
AUD 242.85
Seoul + Gyeonggi-do / Gangwon-do Private Car Charter Tour

Seoul + Gyeonggi-do / Gangwon-do Private Car Charter Tour

Private group
Free cancellation
Instant confirmation
From AUD 596.10
Top University Visits | Research study | Korean Cultural Immersion
AUD 14.55
N Seoul Tower Ticket

N Seoul Tower Ticket

Bestseller
Halal-friendly
Instant confirmation
★ 4.6 (30,814)
AUD 16.55
AUD 23.19
Discover Seoul Pass

Discover Seoul Pass

Bestseller
Halal-friendly
Free cancellation
★ 4.7 (9,109)
From AUD 55.19
Klook Pass Seoul

Klook Pass Seoul

Bestseller
Free cancellation
Instant confirmation
★ 4.7 (1,028)
From AUD 44.95
Klook exclusive
Alive Museum & Dynamic Maze Ticket in Seoul

Alive Museum & Dynamic Maze Ticket in Seoul

Bestseller
Free cancellation
Instant confirmation
★ 4.6 (2,777)
From AUD 12.95
AUD 14.35
O HUI&WHOO SPA & Massage | Myeongdong, Seoul

O HUI&WHOO SPA & Massage | Myeongdong, Seoul

Bestseller
In-app reservation
Free cancellation
★ 4.5 (753)
From AUD 109.29

Make it a getaway

Migliore Hotel Seoul Myeongdong

Migliore Hotel Seoul Myeongdong

Instant confirmation
★ 4.1 (1,055)
From AUD 104.19
Stanford Hotel Myeongdong

Stanford Hotel Myeongdong

Instant confirmation
★ 4.8 (1,159)
From AUD 156.62
The Stay Hotel Myeongdong

The Stay Hotel Myeongdong

Instant confirmation
★ 4.3 (339)
From AUD 71.21
L7 MYEONGDONG by LOTTE

L7 MYEONGDONG by LOTTE

Instant confirmation
★ 4.9 (1,112)
From AUD 201.7
Line Hotel Myeongdong

Line Hotel Myeongdong

Instant confirmation
★ 4.4 (421)
From AUD 83.63
The Stay Classic Hotel Myeongdong

The Stay Classic Hotel Myeongdong

Instant confirmation
★ 4.5 (261)
From AUD 111.62
Hotel Skypark Central Myeongdong

Hotel Skypark Central Myeongdong

Instant confirmation
★ 4.8 (1,021)
From AUD 116.65
57 Myeongdong Hostel

57 Myeongdong Hostel

Instant confirmation
★ 4.6 (576)
From AUD 77.18
AUD 203.1
Mayone Hotel

Mayone Hotel

Instant confirmation
★ 3.7 (281)
From AUD 87.69
Step Inn Myeongdong 1

Step Inn Myeongdong 1

Instant confirmation
★ 4.8 (800)
From AUD 57.19
24 Guesthouse Myeongdong Avenue

24 Guesthouse Myeongdong Avenue

Instant confirmation
★ 3.9 (145)
From AUD 56.1
Crown Park Hotel

Crown Park Hotel

Instant confirmation
★ 4.6 (1,020)
From AUD 134.19
AUD 289.73

Events with a lot of buzz

Nanta Show Ticket in Seoul

Nanta Show Ticket in Seoul

Bestseller
Free cancellation
Book now for today
★ 4.8 (11,458)
From AUD 36.70
AUD 55.19
Wild Wild After Party Musical Seoul Ticket

Wild Wild After Party Musical Seoul Ticket

Bestseller
Free cancellation
Instant confirmation
★ 4.9 (1,146)
From AUD 59.49
30 off
Sale
[THE MAN Alive : CHOICE] Musical Seoul Ticket

[THE MAN Alive : CHOICE] Musical Seoul Ticket

Bestseller
Free cancellation
Instant confirmation
★ 4.6 (281)
From AUD 54.65
50 off
Sale
THE PAINTERS Live Art K-pop Dance Show in Seoul

THE PAINTERS Live Art K-pop Dance Show in Seoul

Bestseller
Free cancellation
Instant confirmation
★ 4.8 (1,581)
From AUD 30.90
30 off
Sale
Jump - Comic Martial Arts Performance Ticket in Seoul

Jump - Comic Martial Arts Performance Ticket in Seoul

Bestseller
Free cancellation
Instant confirmation
★ 4.6 (1,027)
From AUD 27.05
30 off
Sale
CHEF Show - the next generation of BIBAP!

CHEF Show - the next generation of BIBAP!

Bestseller
Free cancellation
Book now for tomorrow
★ 4.8 (1,310)
From AUD 38.65
AUD 55.19
SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul

SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul

Instant confirmation
Book now for tomorrow
★ 4.3 (18)
From AUD 40.39
30 off
Sale
K-Kick Taekwondo Show Ticket

K-Kick Taekwondo Show Ticket

Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.7 (54)
From AUD 33.09
AUD 33.15
Seoul Musical Drama: Finding Mr. Destiny Ticket

Seoul Musical Drama: Finding Mr. Destiny Ticket

Free cancellation
★ 4.7 (107)
AUD 36.45
AUD 55.19
Romance Drama "Beautiful Life" Ticket in Seoul

Romance Drama "Beautiful Life" Ticket in Seoul

Free cancellation
★ 4.8 (13)
AUD 27.59
AUD 55.19
Korean Musical Bar in Seoul: ShowFilx

Korean Musical Bar in Seoul: ShowFilx

Free cancellation
Instant confirmation
★ 4.2 (6)
From AUD 12.15
AUD 23.19
Magic Drawing Show <Doodle POP> Ticket in Seoul
AUD 25.95
AUD 55.19

Trouble-free transport

KORAIL PASS - KTX Train Ticket

KORAIL PASS - KTX Train Ticket

Bestseller
Halal-friendly
Instant confirmation
★ 4.8 (8,861)
From AUD 133.59
Free 3GB eSIM for South Korea worth ₩9,300
Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Bestseller
Free cancellation
Instant confirmation
★ 4.7 (835)
From AUD 21.39
AUD 21.45
LOTTE MART EZL CARD I Enjoy public transportation and K-Shopping benefits

LOTTE MART EZL CARD I Enjoy public transportation and K-Shopping benefits

Instant confirmation
Book now for today
★ 3.6 (32)
AUD 5.55
25 off
Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Customized itinerary
Free cancellation
Instant confirmation
★ 4.8 (774)
From AUD 13.79
AUD 20.69
Seoul Car Rental with Driver to Everland/Nami Island/Alpaca World/Gangchon Rail Park/Vivaldi Park
From AUD 68.99
Incheon International Airport - Seoul Shared Van

Incheon International Airport - Seoul Shared Van

Free cancellation
★ 4.6 (80)
AUD 30.29
AUD 38.99
South Korea Intercity Express Bus Tickets

South Korea Intercity Express Bus Tickets

Bestseller
Halal-friendly
Instant confirmation
★ 4.7 (1,256)
AUD 11.05
AUD 16.55
Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island

Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island

Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.9 (23)
From AUD 186.29
10 off
Sale
Private Transfer to Vivaldi Park / Oak Valley / Elysian Ski Resort

Private Transfer to Vivaldi Park / Oak Valley / Elysian Ski Resort

Free cancellation
Instant confirmation
★ 4.7 (18)
From AUD 317.39
AUD 375.35
Private Transfer to Phoenix / Alpensia / Yongpyong / High One / O2 / Welli Hilli Ski Resort
From AUD 400.19
AUD 455.35
Seoul Private Car Rental with Driver to Paju DMZ

Seoul Private Car Rental with Driver to Paju DMZ

Free cancellation
Instant confirmation
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★ 4.5 (4)
From AUD 460.35

All that's good & tasty

MAN JOK OH HYANG JOKBAL (City Hall Branch)

MAN JOK OH HYANG JOKBAL (City Hall Branch)

Free cancellation
★ 4.7 (1,086)
From AUD 41.95
Myeongdongjeong

Myeongdongjeong

Free cancellation
★ 4.0 (253)
From AUD 32.05
Sunmine Haengbok Gejang (Dongdaemun Branch)

Sunmine Haengbok Gejang (Dongdaemun Branch)

Free cancellation
Book now for tomorrow
★ 4.5 (50)
From AUD 33.15
Myth Jokbal in Myeongdong

Myth Jokbal in Myeongdong

Free cancellation
★ 4.4 (327)
From AUD 43.05
HANAM PIG (Apgujeong Rodeo Branch)

HANAM PIG (Apgujeong Rodeo Branch)

Free cancellation
★ 4.3 (122)
From AUD 18.79
853 in Insadong

853 in Insadong

Free cancellation
★ 4.5 (82)
From AUD 84.99
Jihwaja in Seoul

Jihwaja in Seoul

Set menu
À la carte
24-hour confirmation
★ 4.5 (25)
From AUD 121.45
Seoul Bar Pass - Recommended Drink Spots and Benefit Package
AUD 2.20
90 off
Combo
Isaac Toast Myeongdong Cathedral

Isaac Toast Myeongdong Cathedral

Instant confirmation
★ 4.3 (88)
AUD 9.95
AUD 10.29
Gomkuksizib (Myeongdong Branch)

Gomkuksizib (Myeongdong Branch)

Free cancellation
★ 4.0 (2)
From AUD 19.89
Myeongdong Hanu Bang

Myeongdong Hanu Bang

Free cancellation
Book now for tomorrow
★ 3.9 (19)
From AUD 43.05

More to explore

Shinsegae Department Store Benefit Coupon in Myeongdong

Shinsegae Department Store Benefit Coupon in Myeongdong

Instant confirmation
Book now for today
★ 4.3 (43)
Free Voucher
Shinsegae Duty Free Seoul/Busan/Incheon Airport Store Voucher

Shinsegae Duty Free Seoul/Busan/Incheon Airport Store Voucher

Instant confirmation
Book now for today
★ 4.4 (127)
Free Voucher
Dongdaemun Discount Coupon in Seoul - Super PASS

Dongdaemun Discount Coupon in Seoul - Super PASS

Bestseller
Instant confirmation
★ 4.3 (359)
AUD 1.99
Myeong-dong pass- Free gift and Special Vouchers with Shopping Guide

Myeong-dong pass- Free gift and Special Vouchers with Shopping Guide

Bestseller
Free cancellation
Instant confirmation
★ 4.2 (179)
Free Voucher
Seoul City Tour Bus Downtown Palace Namsan Hop-On Hop-Off Tours

Seoul City Tour Bus Downtown Palace Namsan Hop-On Hop-Off Tours

Bestseller
Instant confirmation
Book now for tomorrow
★ 4.5 (513)
AUD 18.79
AUD 22.09
OLIVE YOUNG Mobile Coupon (Cash Voucher)

OLIVE YOUNG Mobile Coupon (Cash Voucher)

Instant confirmation
★ 4.9 (190)
From AUD 5.55
Seoul City Tour Bus Night View Course

Seoul City Tour Bus Night View Course

Bestseller
Instant confirmation
Book now for tomorrow
★ 4.1 (734)
AUD 25.39
AUD 29.80
The Shilla Duty Free Seoul Store Voucher

The Shilla Duty Free Seoul Store Voucher

Free cancellation
Instant confirmation
Book now for today
★ 4.4 (50)
Free Voucher
Currency Exchange Rate Benefit Coupon - MoneyBox Gwangjang Market in Seoul

Currency Exchange Rate Benefit Coupon - MoneyBox Gwangjang Market in Seoul

Instant confirmation
Book now for today
★ 4.3 (28)
Free Voucher
Korea CU Convenience Store Cash Voucher

Korea CU Convenience Store Cash Voucher

Instant confirmation
Book now for today
★ 4.7 (28)
AUD 11.05
Daiso Mobile Coupon (Cash Voucher) in Korea

Daiso Mobile Coupon (Cash Voucher) in Korea

Instant confirmation
Book now for today
★ 4.9 (19)
From AUD 11.05
Seoul Gwangjang Market Unique Food Tour

Seoul Gwangjang Market Unique Food Tour

Free cancellation
Instant confirmation
★ 5.0 (62)
AUD 111.79

Why people love Shinsegae Myeongdong

4.9 /5
125K+ reviews
Read all reviews
Cindy ****
2 days ago
Confirmation of purchase came through instantly. Mobile vouchers can be used in the shop straight after purchase, can be combined with store discount/promotion and tax refund.
2+
Cindy ****
2 days ago
very easy to use. confirmation of purchase came through instantly. can be combined with store promotion/ discount and tax refund.
2+
Klook客路用户
2 days ago
The performance started at about five o'clock. The atmosphere was very good and the actors also interacted with each other, which was good.
Klook 用戶
2 days ago
Every time I come to Seoul, I come to see the Macho Man Show. The whole atmosphere is created very well. The venue is at Euljiro 3-ga Station of Subway Line 2. It is very convenient to arrange in your itinerary. Highly recommended.
Mai ***
2 days ago
Very easy to redeem. You can do your shopping first and calculate how many vouchers you need as the vouchers can be combined and the exchange rate is quite good. Do take note of the tax refund as the amount after discount can be less than the voucher value.
Neil ************
2 days ago
N Seoul Tower is a must-visit landmark that offers breathtaking 360-degree views of the city skyline. It's especially stunning at sunset when Seoul's lights begin to twinkle. The tower’s observation deck, interactive exhibits, and revolving restaurant create an unforgettable experience. Known for its "Locks of Love" area, where couples leave padlocks symbolizing eternal love, the site has a romantic charm that adds to its appeal. Accessible by a scenic cable car or a short hike, N Seoul Tower is a perfect blend of natural beauty, urban panorama, and cultural charm.
2+
Norafifah ******
2 days ago
very easy to use, you can directly board the bus and scan the qr. you just have to be there before the time to allow yourself to find the platform.
Klook User
2 days ago
My brother and I got a small facial package and we both enjoyed it thoroughly. As part of the treatment, we did a collagen mask and we came out of it shiny and hydrated. The workers and whole experience was pleasant and right after we finished we wanted to go back.
1+

Nearby places to go

1M+ visitors
1M+ visitors
1M+ visitors
1M+ visitors

FAQs about Shinsegae Myeongdong

What are the best times to visit Shinsegae Myeongdong in Seoul?

How can I get to Shinsegae Duty Free Myeongdong using public transportation?

What should I do if I need assistance while shopping at Shinsegae Myeongdong?

What are some nearby attractions to visit after shopping at Shinsegae Myeongdong?

Are there any important travel tips for visiting Shinsegae Myeongdong?

What to know before visiting Shinsegae Myeongdong

Remarkable Landmarks and Must-Visit Sights

Luxury Shopping

Step into a world of opulence at Shinsegae Duty Free Myeongdong, where luxury knows no bounds. This shopping paradise is a treasure trove of high-end brands and exclusive products, perfect for those with a taste for the finer things in life. Whether you're on the hunt for designer fashion or premium cosmetics, this destination promises a shopping experience like no other. Indulge yourself in the ultimate retail therapy and discover why Shinsegae is synonymous with luxury.

Cultural and Artistic Spaces

Discover a shopping experience that transcends the ordinary at Shinsegae Myeongdong, where culture and art beautifully intertwine with retail. As you explore the store, you'll encounter captivating art installations and cultural exhibits that add a unique flair to your visit. This harmonious blend of shopping and art creates an ambiance that is both inspiring and enriching, making your time here truly memorable. Immerse yourself in this cultural oasis and let your senses be delighted.

Proximity to Iconic Landmarks

Make the most of your visit to Seoul by exploring Shinsegae Duty Free Myeongdong, perfectly positioned near some of the city's most iconic landmarks. Just a short stroll away, you'll find the vibrant Namdaemun Market and the towering N Seoul Tower, offering breathtaking views of the cityscape. Whether you're in the mood for a bustling market adventure or a serene panoramic experience, Shinsegae's prime location ensures you're never far from the action. Embrace the convenience and excitement of being at the heart of Seoul's attractions.

Cultural Significance

Myeongdong is a lively cultural hub that perfectly captures the essence of Seoul with its vibrant atmosphere and romantic settings. Shinsegae Duty Free Myeongdong is a testament to this spirit, offering a unique blend of modern luxury and traditional Korean culture. It's a place where you can immerse yourself in the rich cultural tapestry of South Korea while enjoying a world-class shopping experience.

Historical Background

As the pioneering duty-free store of the Shinsegae Group, this location is steeped in history and legacy. Known for its commitment to quality and excellence, the Shinsegae Group has been a cornerstone of Korea's retail landscape. Visiting this store is like stepping into a piece of Korean history, where the past and present seamlessly intertwine.

Cultural and Historical Significance

Shinsegae Myeongdong is more than just a shopping destination; it's a historical landmark in Korea's retail history. As the site of the country's first department store, it holds a special place in the hearts of many. The unique blend of traditional and modern elements makes it a cultural icon in the bustling Myeongdong district, offering a glimpse into Seoul's dynamic culture and history.

Facilities

To enhance your shopping experience, Shinsegae Myeongdong offers a variety of facilities. From baby carriage services and gift card shops to storage rooms and information desks, every detail is designed with convenience in mind. The foreign customer service center ensures that international visitors feel right at home, while additional services like gift wrapping and repair services for shoes and handbags add a touch of luxury to your visit.

Local Cuisine

No visit to Shinsegae Duty Free Myeongdong is complete without indulging in the local cuisine. The Myeongdong district is a food lover's paradise, famous for its street food delights. Be sure to try tteokbokki (spicy rice cakes), hotteok (sweet pancakes), and mandu (dumplings) as you explore the area. These delicious treats are the perfect complement to your shopping adventure, offering a taste of Seoul's vibrant culinary scene.