Shinsegae Myeongdong

Supermarket
★ 4.9 (123K+ reviews) • 1M+ booked
Welcome to Shinsegae Duty Free Myeongdong, a shopping paradise nestled in the vibrant heart of Seoul's bustling Myeongdong district. As the flagship store of the renowned Shinsegae Group, this iconic destination stands on the historic site of Korea's very first department store, offering an unparalleled blend of luxury, culture, and art. Whether you're a seasoned shopper or a curious tourist, Shinsegae Myeongdong promises an exhilarating adventure where shopping transcends the ordinary. Explore high-end boutiques, indulge in gourmet dining, and discover exquisite jewelry and world-class services, all under one roof. This premier duty-free store is a must-visit for travelers seeking the best of Seoul's retail and culinary delights, ensuring a memorable visit filled with elegance and sophistication.
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63 Sogong-ro, Jung District, Seoul, South Korea

The best of Shinsegae Myeongdong

Bucket-list experiences

Seoul Yeouido Eland Han River Cruise

Seoul Yeouido Eland Han River Cruise

English guide
Up to 3 hrs
Free cancellation
Instant confirmation
★ 4.4 (2,828) • 60K+ booked
From RM 57.65
RM 60.69
BTS Fan ARMY Must Visit Day Tour from Seoul
Spring sale

BTS Fan ARMY Must Visit Day Tour from Seoul

English guide
Free cancellation
Instant confirmation
★ 4.9 (358) • 2K+ booked
RM 191.79
30 off
Sale
Gwangjang Market, Royal Palace, Naksan Park - Seoul Night Tour

Gwangjang Market, Royal Palace, Naksan Park - Seoul Night Tour

English guide
Evening departure
Free cancellation
Instant confirmation
★ 4.9 (340) • 3K+ booked
RM 167.30
RM 182.60
N Seoul Tower Ticket
Spring sale

N Seoul Tower Ticket

Halal-friendly
Instant confirmation
★ 4.6 (30,197) • 600K+ booked
From RM 49.69
RM 79.29
30 off
Romantic tour : Cherry blossom days in spring from Seoul

Romantic tour : Cherry blossom days in spring from Seoul

English guide
Free cancellation
Instant confirmation
★ 4.9 (176) • 800+ booked
RM 83.75
Seoul One Day City Tour & Night View Tour
Klook's choice

Seoul One Day City Tour & Night View Tour

English guide
Private tour
Free cancellation
Instant confirmation
★ 4.9 (222) • 1K+ booked
From RM 111.49
RM 118.89
Jinhae Cherry Blossom Festival Day Tour from Seoul & Busan
Spring sale

Jinhae Cherry Blossom Festival Day Tour from Seoul & Busan

English guide
Free cancellation
Instant confirmation
★ 4.7 (868) • 10K+ booked
From RM 80.60
50 off
Sale
Gapyeong Rail Bike Experience Ticket

Gapyeong Rail Bike Experience Ticket

English guide
Free cancellation
★ 4.5 (257) • 2K+ booked
From RM 91.45
Incheon INSPIRE Resort & Seaside Rail Bike & Ganghwa Luge Day Tour
From RM 273.99
Bukhansan National Park: The Summit Course

Bukhansan National Park: The Summit Course

Free cancellation
Instant confirmation
★ 4.8 (16) • 100+ booked
RM 263.39
Cherry Blossom Hunting Tour from Seoul

Cherry Blossom Hunting Tour from Seoul

English guide
Private tour
Free cancellation
Instant confirmation
★ 4.3 (33) • 400+ booked
RM 193.50
15 off
Sale
Eland Han River Cruise and Ashley Marine Buffet

Eland Han River Cruise and Ashley Marine Buffet

English guide
Free cancellation
★ 4.5 (1,134) • 10K+ booked
From RM 107.15
RM 121.35

Make it a getaway

The Stay Hotel Myeongdong

The Stay Hotel Myeongdong

Instant confirmation
★ 4.2 (349) • 50+ booked
From RM 196.45
RM 213.53
Line Hotel Myeongdong

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png Line Hotel Myeongdong

Instant confirmation
★ 4.3 (447) • 50+ booked
From RM 294.25
New Blanc Central Myeongdong

New Blanc Central Myeongdong

Instant confirmation
★ 4.8 (31) • New Activity
From RM 339.37
L7 HONGDAE by LOTTE

L7 HONGDAE by LOTTE

Instant confirmation
★ 4.7 (1,169) • 100+ booked
From RM 668.59
The Shilla Seoul

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png The Shilla Seoul

Instant confirmation
★ 4.7 (1,004) • 50+ booked
From RM 1,072.42
Boutique hotel k Dongdaemun

Boutique hotel k Dongdaemun

Instant confirmation
★ 3.5 (326)
From RM 167.57
SEOUL N HOTEL Dongdaemun

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png SEOUL N HOTEL Dongdaemun

Instant confirmation
★ 4.5 (443)
From RM 122.00
Calistar Hotel

Calistar Hotel

Instant confirmation
★ 3.2 (204)
From RM 177.46
K-Grand Hotel Myeongdong

K-Grand Hotel Myeongdong

Instant confirmation
★ 3.4 (258)
From RM 214.15
Hotel Park Hill Myeongdong

Hotel Park Hill Myeongdong

Instant confirmation
★ 3.8 (101)
From RM 192.21
Borjomi Seoul Boutique Hotel

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png Borjomi Seoul Boutique Hotel

Instant confirmation
★ 4.2 (405)
From RM 196.23
K-POP Hotel Seoul Tower

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png K-POP Hotel Seoul Tower

Instant confirmation
★ 3.4 (425)
From RM 186.07

Events with a lot of buzz

Nanta Show Ticket in Seoul
Spring sale

Nanta Show Ticket in Seoul

Free cancellation
Book now for tomorrow
★ 4.8 (11,367) • 200K+ booked
From RM 102.19
RM 152.45
30 off
Seoul Spring Festa WONDER SHOW Ticket

Seoul Spring Festa WONDER SHOW Ticket

Instant confirmation
New Activity
From RM 91.50
Wild Wild After Party Musical Seoul Ticket
Spring sale

Wild Wild After Party Musical Seoul Ticket

Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.9 (1,265) • 30K+ booked
From RM 198.95
30 off
Sale
[THE MAN Alive : CHOICE] Musical Seoul Ticket
Spring sale

[THE MAN Alive : CHOICE] Musical Seoul Ticket

Free cancellation
Instant confirmation
★ 4.7 (314) • 10K+ booked
From RM 115.05
30 off
Sale
Buy 1 get 1 free
50 off
SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul
Spring sale

SHOW MUSICAL <TOUCH FIVE> Ticket in Seoul

Instant confirmation
Book now for tomorrow
★ 4.8 (63) • 1K+ booked
From RM 129.15
45 off
Sale
THE PAINTERS Live Art K-pop Dance Show in Seoul
Spring sale

THE PAINTERS Live Art K-pop Dance Show in Seoul

Free cancellation
Instant confirmation
★ 4.8 (1,599) • 20K+ booked
From RM 73.25
30 off
Sale
Jump - Comic Martial Arts Performance Ticket in Seoul
Spring sale

Jump - Comic Martial Arts Performance Ticket in Seoul

Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.6 (1,006) • 10K+ booked
From RM 74.69
30 off
Sale
K-Kick Taekwondo Show Ticket

K-Kick Taekwondo Show Ticket

Free cancellation
Instant confirmation
★ 4.7 (67) • 1K+ booked
From RM 92.00
Seoul Musical Drama: Finding Mr. Destiny Ticket

Seoul Musical Drama: Finding Mr. Destiny Ticket

Free cancellation
★ 4.7 (106) • 800+ booked
RM 100.60
RM 152.45
Musical <Vamp X Hunter> Ticket in Seoul

Musical <Vamp X Hunter> Ticket in Seoul

Instant confirmation
★ 5.0 (2) • New Activity
RM 95.29
RM 182.90
Korean Musical Bar in Seoul: ShowFilx

Korean Musical Bar in Seoul: ShowFilx

Free cancellation
Instant confirmation
★ 4.1 (9) • 50+ booked
From RM 60.99
Jeongdong Theater Seoul 2025 Show Series Ticket

Jeongdong Theater Seoul 2025 Show Series Ticket

Instant confirmation
★ 4.8 (179) • 1K+ booked
RM 190.55
RM 213.39

Trouble-free transport

Incheon International Airport Transfers

Incheon International Airport Transfers

Free cancellation
Instant confirmation
★ 4.6 (2,750) • 10K+ booked
RM 262.99
Seoul Car Rental with Driver to Seoul City/Everland/Nami Island/Alpaca World/Gangchon Rail Park/Vivaldi Park
From RM 190.55
Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Free cancellation
Instant confirmation
★ 4.7 (868) • 7K+ booked
From RM 58.95
10 off
Sale
Incheon International Airport - Seoul Shared Van

Incheon International Airport - Seoul Shared Van

Free cancellation
★ 4.6 (86) • 1K+ booked
RM 88.35
RM 107.59
Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Customized itinerary
Free cancellation
Instant confirmation
★ 4.8 (758) • 4K+ booked
From RM 34.29
10 off
Sale
WOWPASS: Prepaid Card for Cashless Payment in Korea

WOWPASS: Prepaid Card for Cashless Payment in Korea

Instant confirmation
Book now for today
★ 4.6 (2,969) • 100K+ booked
From RM 14.85
RM 18.29
9-Hour Car Rental with Driver to Nami Island Suburb / Alpaca World from Seoul

9-Hour Car Rental with Driver to Nami Island Suburb / Alpaca World from Seoul

Customized itinerary
Free cancellation
Instant confirmation
★ 4.8 (137) • 1K+ booked
From RM 34.29
10 off
Sale
Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island

Seoul Car Rental with Driver to Legoland/ Everland/ Alpaca/ Nami Island

Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.7 (31) • 300+ booked
From RM 647.80
Incheon international Airport(ICN) Transfers

Incheon international Airport(ICN) Transfers

Free cancellation
★ 5.0 (5)
RM 240.55
Seoul Multi-day Car Rental with Driver to Chuncheon/ Ganghwa-do/ Incheon

Seoul Multi-day Car Rental with Driver to Chuncheon/ Ganghwa-do/ Incheon

Free cancellation
Instant confirmation
★ 5.0 (17)
From RM 1,021.25

All that's good & tasty

Wangbijip (Myeongdong Main store)

Wangbijip (Myeongdong Main store)

Free cancellation
Book now for tomorrow
★ 5.0 (2) • 50+ booked
From RM 57.95
Sunmine Haengbok Gejang (Dongdaemun Branch)

Sunmine Haengbok Gejang (Dongdaemun Branch)

Free cancellation
Book now for tomorrow
★ 4.5 (57) • 1K+ booked
From RM 91.45
Seoul Restaurant Table Reservation

Seoul Restaurant Table Reservation

★ 4.3 (6) • 100+ booked
From RM 22.89
Myeongdong Hanu Bang

Myeongdong Hanu Bang

Free cancellation
★ 4.1 (18) • 200+ booked
From RM 118.89
Kyochon Chicken Discount Coupon in Gangnam Area

Kyochon Chicken Discount Coupon in Gangnam Area

Instant confirmation
Book now for today
★ 3.8 (4) • 100+ booked
Free Reservation
Wangbijip (Myeongdong 2nd store)

Wangbijip (Myeongdong 2nd store)

Free cancellation
★ 4.3 (7) • 100+ booked
From RM 54.89
HANCOOK (N Seoul Tower Branch)

HANCOOK (N Seoul Tower Branch)

Free cancellation
Book now for tomorrow
★ 4.1 (8) • 100+ booked
RM 320.09
Isaac Toast Myeongdong Cathedral

Isaac Toast Myeongdong Cathedral

Instant confirmation
★ 4.4 (93) • 300+ booked
RM 27.45
RM 28.35
Hanbok Korean Restaurant in Seoul

Hanbok Korean Restaurant in Seoul

Free cancellation
Instant confirmation
Book now for tomorrow
★ 5.0 (3) • New Activity
From RM 42.69
RM 45.75
Bibimbab - Cheil Jemyunso Myeongdong Branch
RM 42.39
RM 43.59
THE PLACE (Hongdae L7 Branch)

THE PLACE (Hongdae L7 Branch)

Free cancellation
★ 3.7 (6)
From RM 76.25
Yoogane Chicken Galbi (Myeongdong Station Branch)
From RM 36.59

More to explore

Muslim-Friendly Seoul City and Suburb Halal Day Tour

Muslim-Friendly Seoul City and Suburb Halal Day Tour

Free cancellation
Instant confirmation
From RM 330.39
Must-Visit Hotspots in Seoul and Gyeonggi-do Private Tour

Must-Visit Hotspots in Seoul and Gyeonggi-do Private Tour

English guide
Hotel pick-up
Private tour
Private group
Free cancellation
Instant confirmation
★ 4.6 (61) • 700+ booked
From RM 597.75
RM 670.69
Gangchon Rail Bike Ticket(Gimyujeong Station)

Gangchon Rail Bike Ticket(Gimyujeong Station)

English guide
7+ hrs
Free cancellation
★ 4.6 (2,707) • 20K+ booked
From RM 103.65
RM 121.95
Nami Island/Alpaca/Rail Bike/Petite France/Morning Calm One Day Tour
Spring sale

Nami Island/Alpaca/Rail Bike/Petite France/Morning Calm One Day Tour

English guide
Hotel pick-up
Private tour
Free cancellation
Instant confirmation
★ 4.8 (4,862) • 60K+ booked
From RM 29.85
40 off
Sale
Nami / Alpaca / Chuncheon (Select attractions) 10-Hour Private tour

Nami / Alpaca / Chuncheon (Select attractions) 10-Hour Private tour

English guide
Hotel pick-up
Private tour
Private group
Free cancellation
Instant confirmation
★ 4.9 (44) • 300+ booked
From RM 57.15
RM 57.35
Nami Island / Railbike / Strawberry Picking Day Tour
Klook's choice

Nami Island / Railbike / Strawberry Picking Day Tour

English guide
Free cancellation
Instant confirmation
★ 4.8 (222) • 4K+ booked
RM 334.95
Alpaca+LEGOLAND+Nami Island+RailBike+Morning Calm Private Tour

Alpaca+LEGOLAND+Nami Island+RailBike+Morning Calm Private Tour

English guide
Hotel pick-up
Private tour
Private group
Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.8 (43) • 800+ booked
From RM 552.55
Nami Island+Alpaca+RailBike+Petite+LEGOLAND+Morning Calm PrivateTour

Nami Island+Alpaca+RailBike+Petite+LEGOLAND+Morning Calm PrivateTour

English guide
Hotel pick-up
Private tour
Private group
Free cancellation
Instant confirmation
★ 4.8 (520) • 8K+ booked
From RM 646.65
Eden Cherry Blossom & Nami Island & Gangchon Rail Bike Day Tour
Spring sale

Eden Cherry Blossom & Nami Island & Gangchon Rail Bike Day Tour

English guide
Free cancellation
Instant confirmation
★ 4.8 (57) • 900+ booked
From RM 243.65
40 off
Sale
Nami Island (Speedboat)/Alpaca/Rail Bike/Morning Calm Private Tour

Nami Island (Speedboat)/Alpaca/Rail Bike/Morning Calm Private Tour

English guide
Hotel pick-up
Private tour
Private group
Free cancellation
Instant confirmation
Book now for tomorrow
From RM 217.35
Gyeongbokgung / Hanbok / N SeoulTower/ Painters Private Tour

Gyeongbokgung / Hanbok / N SeoulTower/ Painters Private Tour

English guide
Hotel pick-up
Private tour
Private group
Free cancellation
Instant confirmation
★ 4.5 (242) • 3K+ booked
From RM 967.89
Ganghwa-do Luge & Honey ricecake & Jo Yang Bangjik Cafe Private Tour

Ganghwa-do Luge & Honey ricecake & Jo Yang Bangjik Cafe Private Tour

Hotel pick-up
Private tour
Free cancellation
Instant confirmation
From RM 784.25

Why people love Shinsegae Myeongdong

4.9 /5
123K+ reviews
Read all reviews
Briana ******
5 days ago
cheaper ticket via Klook than onsite plus confirmation is real time, didn’t even take five minutes for the booking to show up
1+
Camilla *
5 days ago
It was a very unique show, that I think everyone should try at least once, it for all ages and very fun
李 **
5 days ago
Namsan Tower is one of the must-visit attractions in Seoul, and it is also suitable for watching the sunset. But please note that the current plan does not include cable car tickets, so don’t go to the store to pick up cable car tickets!
Cristina ********
5 days ago
very easy to use. you need to plan ahead your trip where to get on and get off to maximisze its use and benefits
Dana *********
5 days ago
It was very good experience for exploring Seoul's sights. Audio explanation about these sights was good addition to our traveling :) Thank you!
Nathalia *******
5 days ago
It is a must to be claimed, given that it is free for tourists like us. Especially when you are just near Myeong-dong
2+
高橋 **
5 days ago
With the yen's depreciation, this voucher is really appreciated 🥺✨ Some Olive Young staff don't know about this voucher, so it might be a good idea to ask if you can use it once before purchasing! I want to buy it again!!
Klook 用戶
5 days ago
I thought it would be an open-air observation deck! As a result, they were all enclosed with glass, so it was a bit of a shame that there were reflections when taking pictures, but the weather was pretty good that day! The view is pretty good.

Nearby places to go

1M+ visitors
1M+ visitors
1M+ visitors
1M+ visitors
1M+ visitors

FAQs about Shinsegae Myeongdong

What are the best times to visit Shinsegae Myeongdong in Seoul?

How can I get to Shinsegae Duty Free Myeongdong using public transportation?

What should I do if I need assistance while shopping at Shinsegae Myeongdong?

What are some nearby attractions to visit after shopping at Shinsegae Myeongdong?

Are there any important travel tips for visiting Shinsegae Myeongdong?

What to know before visiting Shinsegae Myeongdong

Remarkable Landmarks and Must-Visit Sights

Luxury Shopping

Step into a world of opulence at Shinsegae Duty Free Myeongdong, where luxury knows no bounds. This shopping paradise is a treasure trove of high-end brands and exclusive products, perfect for those with a taste for the finer things in life. Whether you're on the hunt for designer fashion or premium cosmetics, this destination promises a shopping experience like no other. Indulge yourself in the ultimate retail therapy and discover why Shinsegae is synonymous with luxury.

Cultural and Artistic Spaces

Discover a shopping experience that transcends the ordinary at Shinsegae Myeongdong, where culture and art beautifully intertwine with retail. As you explore the store, you'll encounter captivating art installations and cultural exhibits that add a unique flair to your visit. This harmonious blend of shopping and art creates an ambiance that is both inspiring and enriching, making your time here truly memorable. Immerse yourself in this cultural oasis and let your senses be delighted.

Proximity to Iconic Landmarks

Make the most of your visit to Seoul by exploring Shinsegae Duty Free Myeongdong, perfectly positioned near some of the city's most iconic landmarks. Just a short stroll away, you'll find the vibrant Namdaemun Market and the towering N Seoul Tower, offering breathtaking views of the cityscape. Whether you're in the mood for a bustling market adventure or a serene panoramic experience, Shinsegae's prime location ensures you're never far from the action. Embrace the convenience and excitement of being at the heart of Seoul's attractions.

Cultural Significance

Myeongdong is a lively cultural hub that perfectly captures the essence of Seoul with its vibrant atmosphere and romantic settings. Shinsegae Duty Free Myeongdong is a testament to this spirit, offering a unique blend of modern luxury and traditional Korean culture. It's a place where you can immerse yourself in the rich cultural tapestry of South Korea while enjoying a world-class shopping experience.

Historical Background

As the pioneering duty-free store of the Shinsegae Group, this location is steeped in history and legacy. Known for its commitment to quality and excellence, the Shinsegae Group has been a cornerstone of Korea's retail landscape. Visiting this store is like stepping into a piece of Korean history, where the past and present seamlessly intertwine.

Cultural and Historical Significance

Shinsegae Myeongdong is more than just a shopping destination; it's a historical landmark in Korea's retail history. As the site of the country's first department store, it holds a special place in the hearts of many. The unique blend of traditional and modern elements makes it a cultural icon in the bustling Myeongdong district, offering a glimpse into Seoul's dynamic culture and history.

Facilities

To enhance your shopping experience, Shinsegae Myeongdong offers a variety of facilities. From baby carriage services and gift card shops to storage rooms and information desks, every detail is designed with convenience in mind. The foreign customer service center ensures that international visitors feel right at home, while additional services like gift wrapping and repair services for shoes and handbags add a touch of luxury to your visit.

Local Cuisine

No visit to Shinsegae Duty Free Myeongdong is complete without indulging in the local cuisine. The Myeongdong district is a food lover's paradise, famous for its street food delights. Be sure to try tteokbokki (spicy rice cakes), hotteok (sweet pancakes), and mandu (dumplings) as you explore the area. These delicious treats are the perfect complement to your shopping adventure, offering a taste of Seoul's vibrant culinary scene.