Insa-dong

Geographical district
★ 4.9 (81K+ reviews) • 1M+ booked
Immerse yourself in the vibrant cultural hub of Insa-dong, a historic neighborhood in Seoul that offers a unique blend of tradition and modernity. Known for its main street, Insadong-gil, this district is a treasure trove of art galleries, tea shops, and antique markets. Explore the rich history and artistic heritage of Korea as you wander through the alleys lined with traditional buildings and modern establishments. Insa-dong is a bustling neighborhood in Seoul that is a must-visit destination for first-timers in South Korea's capital. From traditional tea houses to eclectic shops, Insa-dong Street offers a unique blend of old and new, making it a top choice for travelers seeking an authentic Korean experience.
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Insa-dong, Jongno 1·2·3·4(ilisamsa)-ga-dong, Jongno-gu, Seoul, South Korea

The best of Insa-dong

Bucket-list experiences

Princess Hanbok Rental & Snap Photoshoot Experience
Cultural experiences • Seoul

Princess Hanbok Rental & Snap Photoshoot Experience

English guide
Free cancellation
Instant confirmation
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★ 4.9 (427) • 5K+ booked
From S$ 18.19
S$ 18.59
Chinese Seoul Tram
Tours • Seoul

Chinese Seoul Tram

Free cancellation
Instant confirmation
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★ 5.0 (86) • 1K+ booked
From S$ 46.19
Hanbok Experience at Gyeongbokgung with Korean Hairstyling
Cultural experiences • Seoul

Hanbok Experience at Gyeongbokgung with Korean Hairstyling

English guide
Free cancellation
Instant confirmation
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★ 4.9 (534) • 3K+ booked
From S$ 13.95
Gyeongbokgung Palace Hanbok Experience, Bukchon Hanok Village, Changdeokgung Palace (including Korean hairstyle)
Cultural experiences • Seoul

Gyeongbokgung Palace Hanbok Experience, Bukchon Hanok Village, Changdeokgung Palace (including Korean hairstyle)

English guide
Up to 3 hrs
Free cancellation
Instant confirmation
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★ 4.9 (441) • 3K+ booked
From S$ 7.29
S$ 9.29
Korean Demilitarized Zone (DMZ) Guided Tour
Tours • From Seoul

Korean Demilitarized Zone (DMZ) Guided Tour

English guide
Private tour
Free cancellation
Instant confirmation
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★ 4.9 (460) • 1K+ booked
From S$ 28.70
S$ 33.65
Hanbok Photoshoot and History Tour at Gyeongbokgung Palace
Cultural experiences • Seoul

Hanbok Photoshoot and History Tour at Gyeongbokgung Palace

English guide
Morning departure
3-5 hrs
Free cancellation
★ 5.0 (31) • 200+ booked
From S$ 86.70
Seoul Tram Pedal Challenge(Eng.Tour)
Tours • Seoul

Seoul Tram Pedal Challenge(Eng.Tour)

English guide
Free cancellation
Instant confirmation
★ 4.9 (37) • 600+ booked
S$ 72.59
Seoul Palaces, Namsan Hanok Village, N Seoul Tower Day Tour
Tours • Seoul

Seoul Palaces, Namsan Hanok Village, N Seoul Tower Day Tour

English guide
Hotel pick-up
Free cancellation
Instant confirmation
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★ 4.7 (541) • 8K+ booked
S$ 75.10
Max Out Seoul: Must Visit Highlights City Tour
Klook's choice
Tours • From Seoul

Max Out Seoul: Must Visit Highlights City Tour

English guide
Free cancellation
Instant confirmation
★ 5.0 (98) • 700+ booked
S$ 76.45
Hanbok Rental near Changdeok Palace by Miso Hanbok
Cultural experiences • Seoul

Hanbok Rental near Changdeok Palace by Miso Hanbok

English guide
Free cancellation
Instant confirmation
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★ 4.9 (52) • 400+ booked
From S$ 13.95
Best Seoul Palaces & N Seoul Tower Tour (Half & Full Day)
Tours • Seoul

Best Seoul Palaces & N Seoul Tower Tour (Half & Full Day)

English guide
Hotel pick-up
Free cancellation
Instant confirmation
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★ 4.7 (59) • 700+ booked
From S$ 46.19
2 Days Top Attractions of Korea Tours (DMZ+Seoul City Tour)
Tours • From Seoul

2 Days Top Attractions of Korea Tours (DMZ+Seoul City Tour)

English guide
Free cancellation
Instant confirmation
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★ 5.0 (14) • 50+ booked
From S$ 77.85

Make it a getaway

Line Hotel Myeongdong
Hotels • Seoul

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Instant confirmation
★ 4.4 (446) • 50+ booked
From S$ 78.66
Savoy Hotel
Hotels • Seoul

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Instant confirmation
★ 4.6 (917)
From S$ 89.52
Migliore Hotel Seoul Myeongdong
Hotels • Seoul

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Instant confirmation
★ 4.1 (939) • 50+ booked
From S$ 100.13
The Stay Hotel Myeongdong
Hotels • Seoul

The Stay Hotel Myeongdong

Instant confirmation
★ 4.0 (352)
From S$ 83.47
S$ 90.72
L7 HONGDAE by LOTTE
Hotels • Seoul

L7 HONGDAE by LOTTE

Instant confirmation
★ 4.7 (1,106) • 50+ booked
From S$ 185.80
S$ 189.25
Hotel Skypark Central Myeongdong
Hotels • Seoul

Hotel Skypark Central Myeongdong

Instant confirmation
★ 4.8 (958)
From S$ 84.59
LOTTE City Hotel Mapo
Hotels • Seoul

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Instant confirmation
★ 4.8 (1,063) • 50+ booked
From S$ 127.13
S$ 129.49
SEOUL N HOTEL Dongdaemun
Hotels • Seoul

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png SEOUL N HOTEL Dongdaemun

Instant confirmation
★ 4.5 (443)
From S$ 41.72
L7 MYEONGDONG by LOTTE
Hotels • Seoul

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Instant confirmation
★ 4.8 (1,096)
From S$ 305.43
Sotetsu Hotels The Splaisir Seoul Myeongdong
Hotels • Seoul

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png Sotetsu Hotels The Splaisir Seoul Myeongdong

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★ 4.6 (1,164)
From S$ 72.58
Step Inn Myeongdong 1
Hotels • Seoul

https://res.klook.com/image/upload/v1713240499/UED_new/PromoTag/StayPlus.png Step Inn Myeongdong 1

Instant confirmation
★ 4.9 (832)
From S$ 51.44
S$ 244.94
Royal Hotel Seoul
Hotels • Seoul

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Instant confirmation
★ 4.6 (950)
From S$ 169.42

Events with a lot of buzz

Nanta Show Ticket in Seoul
Events & shows • Seoul

Nanta Show Ticket in Seoul

Free cancellation
Book now for tomorrow
★ 4.8 (11,965) • 200K+ booked
From S$ 29.95
S$ 46.45
Wild Wild After Party Musical Seoul Ticket
Events & shows • Seoul

Wild Wild After Party Musical Seoul Ticket

Free cancellation
Instant confirmation
★ 4.9 (1,328) • 30K+ booked
From S$ 60.05
S$ 63.19
[THE MAN Alive : CHOICE] Musical Seoul Ticket
Events & shows • Seoul

[THE MAN Alive : CHOICE] Musical Seoul Ticket

Free cancellation
Instant confirmation
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★ 4.6 (329) • 10K+ booked
From S$ 63.10
30 off
Sale
THE PAINTERS Live Art K-pop Dance Show in Seoul
Events & shows • Seoul

THE PAINTERS Live Art K-pop Dance Show in Seoul

Free cancellation
Instant confirmation
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★ 4.8 (1,684) • 20K+ booked
From S$ 22.35
30 off
Sale
SHOW MUSICAL TOUCH FIVE Ticket in Seoul
Events & shows • Seoul

SHOW MUSICAL TOUCH FIVE Ticket in Seoul

Instant confirmation
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★ 4.8 (109) • 2K+ booked
From S$ 71.55
Buy 2 get 50 off
Sale
Seoul Spring Festa WONDER SHOW Ticket
Events & shows • Seoul

Seoul Spring Festa WONDER SHOW Ticket

1K+ booked
S$ 37.15
Jump - Comic Martial Arts Performance Ticket in Seoul
Events & shows • Seoul

Jump - Comic Martial Arts Performance Ticket in Seoul

Free cancellation
Instant confirmation
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★ 4.6 (1,073) • 10K+ booked
From S$ 32.55
S$ 46.45
Seoul Musical HUNKY SHOW Tickets
Events & shows • Seoul

Seoul Musical HUNKY SHOW Tickets

Free cancellation
Instant confirmation
New Activity
From S$ 42.95
Seoul Musical Drama: Finding Mr. Destiny Ticket
Events & shows • Seoul

Seoul Musical Drama: Finding Mr. Destiny Ticket

Free cancellation
★ 4.7 (111) • 900+ booked
S$ 30.65
S$ 46.45
Romance Drama "Beautiful Life" Ticket in Seoul
Events & shows • Seoul

Romance Drama "Beautiful Life" Ticket in Seoul

Free cancellation
★ 4.9 (16) • 100+ booked
S$ 23.25
S$ 46.45
Korean Musical Bar in Seoul: ShowFilx
Events & shows • Seoul

Korean Musical Bar in Seoul: ShowFilx

Free cancellation
Instant confirmation
★ 4.1 (9) • 50+ booked
From S$ 18.59
The Concert of korean music prodigies
Events & shows • Seoul

The Concert of korean music prodigies

Instant confirmation
★ 5.0 (4)
S$ 9.29
S$ 27.89

Trouble-free transport

WOWPASS: Prepaid Card for Cashless Payment in Korea
Rail passes • Seoul

WOWPASS: Prepaid Card for Cashless Payment in Korea

Instant confirmation
Book now for today
★ 4.6 (3,259) • 100K+ booked
From S$ 4.65
S$ 5.59
KORAIL PASS - KTX Train Ticket
Rail passes • Seoul

KORAIL PASS - KTX Train Ticket

Halal-friendly
Instant confirmation
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★ 4.8 (9,093) • 200K+ booked
From S$ 110.75
S$ 112.40
Free 3GB eSIM for South Korea worth ₩9,300
Customizable Pre-paid Travel Card - NAMANE CARD
Rail passes • Seoul

Customizable Pre-paid Travel Card - NAMANE CARD

Instant confirmation
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★ 4.5 (702) • 20K+ booked
S$ 6.50
Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour
Car charters • Seoul

Seoul Car Rental with Driver to Nami / Alpaca / Sokcho / Gangneung K-drama tour

Free cancellation
Instant confirmation
★ 4.7 (923) • 8K+ booked
From S$ 182.49
Incheon International Airport - Seoul Shared Van
Airport trains & buses • Seoul

Incheon International Airport - Seoul Shared Van

Free cancellation
★ 4.6 (89) • 1K+ booked
S$ 26.95
S$ 32.79
LOTTE MART EZL CARD I Enjoy public transportation and K-Shopping benefits
Rail passes • Seoul

LOTTE MART EZL CARD I Enjoy public transportation and K-Shopping benefits

Instant confirmation
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★ 4.3 (132) • 1K+ booked
S$ 3.49
S$ 4.65
Seoul Car Rental with Driver to Seoul City/Everland/Nami Island/Alpaca World/Gangchon Rail Park
Car charters • Seoul

Seoul Car Rental with Driver to Seoul City/Everland/Nami Island/Alpaca World/Gangchon Rail Park

Free cancellation
Book now for tomorrow
★ 4.7 (440) • 3K+ booked
From S$ 232.25
9-Hour Car Rental with Driver to Nami Island Suburb / Alpaca World from Seoul
Car charters • Seoul

9-Hour Car Rental with Driver to Nami Island Suburb / Alpaca World from Seoul

Customized itinerary
Free cancellation
Instant confirmation
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★ 4.8 (147) • 1K+ booked
From S$ 261.99
Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)
Car charters • Seoul

Seoul Car Rental with Driver to Seoul City / Seoul Suburb / Gangwon-do (Nami Island / Alpaca World / Sokcho)

Customized itinerary
Free cancellation
Instant confirmation
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★ 4.8 (794) • 4K+ booked
From S$ 176.50
Premium Airport Transfers by LOTTE rent-a-car: Incheon & Gimpo Airports
Private airport transfers • Seoul

Premium Airport Transfers by LOTTE rent-a-car: Incheon & Gimpo Airports

Free cancellation
★ 4.8 (11) • 100+ booked
From S$ 105.45
S$ 109.65
Incheon international Airport(ICN) Transfers
Private airport transfers • Seoul

Incheon international Airport(ICN) Transfers

Free cancellation
Book now for today
★ 5.0 (5)
S$ 73.29

All that's good & tasty

Sunmine Haengbok Gejang (Dongdaemun Branch)
Food & dining • Seoul

Sunmine Haengbok Gejang (Dongdaemun Branch)

Free cancellation
Book now for tomorrow
★ 4.5 (63) • 1K+ booked
From S$ 27.89
853 in Insadong
Food & dining • Seoul

853 in Insadong

Free cancellation
★ 4.5 (85) • 500+ booked
From S$ 71.55
Myeongdongjeong
Food & dining • Seoul

Myeongdongjeong

Free cancellation
★ 4.0 (260) • 2K+ booked
From S$ 26.95
Seoul Restaurant Table Reservation
Food & dining • Seoul

Seoul Restaurant Table Reservation

★ 4.3 (6) • 100+ booked
From S$ 6.99
MAN JOK OH HYANG JOKBAL (City Hall Branch)
Food & dining • Seoul

MAN JOK OH HYANG JOKBAL (City Hall Branch)

Free cancellation
★ 4.7 (1,095) • 4K+ booked
From S$ 35.30
Wangbijip (Myeongdong Main store)
Food & dining • Seoul

Wangbijip (Myeongdong Main store)

Free cancellation
Book now for tomorrow
★ 5.0 (2) • 50+ booked
From S$ 17.65
MAN JOK OH HYANG JOKBAL (Dongdaemun Branch)
Food & dining • Seoul

MAN JOK OH HYANG JOKBAL (Dongdaemun Branch)

Free cancellation
★ 4.8 (21) • 50+ booked
From S$ 35.30
Chicken Delivery (BHC, BBQ, Kyochon) in Seoul
Food & dining • Seoul

Chicken Delivery (BHC, BBQ, Kyochon) in Seoul

Instant confirmation
Book now for today
★ 3.7 (6)
S$ 22.29
S$ 23.25
HANCOOK (N Seoul Tower Branch)
Food & dining • Seoul

HANCOOK (N Seoul Tower Branch)

Free cancellation
★ 3.8 (10) • 200+ booked
S$ 97.55
Isaac Toast Myeongdong Cathedral
Food & dining • Seoul

Isaac Toast Myeongdong Cathedral

Instant confirmation
★ 4.4 (95) • 300+ booked
S$ 8.39
S$ 8.65
Yennaljip Charcoal Korean BBQ Restaurant in Hongik Univ. Station (Seat reservation not included)
Food & dining • Seoul

Yennaljip Charcoal Korean BBQ Restaurant in Hongik Univ. Station (Seat reservation not included)

Free cancellation
★ 4.5 (364) • 2K+ booked
From S$ 13.85

More to explore

Unlimited Data eSIMs for South Korea from SKT
WiFi & SIM cards • Seoul

Unlimited Data eSIMs for South Korea from SKT

Instant confirmation
Book now for today
★ 4.3 (2,358) • 40K+ booked
From S$ 16.19
S$ 16.75
Buy & share: Free eSIM for friends
N Seoul Tower Ticket
Observation decks • Seoul

N Seoul Tower Ticket

Halal-friendly
Instant confirmation
★ 4.6 (31,700) • 700K+ booked
From S$ 14.59
S$ 18.59
Hanbok Rental with Korean Hairstyling at Hanboknam Gyeongbokgung
Cultural experiences • Seoul

Hanbok Rental with Korean Hairstyling at Hanboknam Gyeongbokgung

English guide
Halal-friendly
Free cancellation
Instant confirmation
Book now for today
★ 4.5 (10,245) • 100K+ booked
From S$ 7.39
S$ 9.29
Seoul Yeouido Eland Han River Cruise
Cruises • Seoul

Seoul Yeouido Eland Han River Cruise

English guide
Up to 3 hrs
Free cancellation
Instant confirmation
Book now for today
★ 4.4 (3,018) • 60K+ booked
From S$ 17.20
S$ 18.49
[Daehan Hanbok] Gyeongbokgung Hanbok Rental & Photoshoot Experience
Cultural experiences • Seoul

[Daehan Hanbok] Gyeongbokgung Hanbok Rental & Photoshoot Experience

English guide
Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.8 (378) • 10K+ booked
From S$ 8.19
S$ 8.39
Hanbok Rental and Photoshoot Experience by Hanbok That Day
Klook's choice
Cultural experiences • Seoul

Hanbok Rental and Photoshoot Experience by Hanbok That Day

English guide
Free cancellation
Instant confirmation
Book now for today
★ 4.6 (2,133) • 30K+ booked
From S$ 13.65
S$ 13.95
Hanbok Rental near Gyeongbokgung Palace by Dorothy Hanbok
Cultural experiences • Seoul

Hanbok Rental near Gyeongbokgung Palace by Dorothy Hanbok

English guide
Free cancellation
Instant confirmation
Book now for today
★ 4.8 (1,114) • 10K+ booked
From S$ 13.49
S$ 13.95
Seoul Dongdaemun SPAREX Jjimjilbang Sauna Admission Ticket
Massages • Seoul

Seoul Dongdaemun SPAREX Jjimjilbang Sauna Admission Ticket

Free cancellation
Instant confirmation
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★ 4.4 (199) • 5K+ booked
From S$ 11.69
S$ 12.09
Personal Color Analysis & Makeup by Color Signal in Gangnam, Seoul
Cultural experiences • Seoul

Personal Color Analysis & Makeup by Color Signal in Gangnam, Seoul

In-app reservation
Free cancellation
Instant confirmation
★ 4.9 (472) • 1K+ booked
From S$ 172.09
S$ 200.65
Klook Pass Seoul
Attraction passes • Seoul

Klook Pass Seoul

Free cancellation
Instant confirmation
★ 4.7 (1,176) • 30K+ booked
From S$ 37.05
S$ 41.80
Klook exclusive
Seohwa Hanbok Rental at Gyeongbokgung
Klook's choice
Cultural experiences • Seoul

Seohwa Hanbok Rental at Gyeongbokgung

English guide
7+ hrs
Free cancellation
Instant confirmation
Book now for tomorrow
★ 4.5 (864) • 10K+ booked
From S$ 20.05
S$ 22.29
Colorize Personal Color Analysis | Myeongdong Seoul
Klook's choice
Cultural experiences • Seoul

Colorize Personal Color Analysis | Myeongdong Seoul

Free cancellation
★ 5.0 (120) • 1K+ booked
From S$ 159.35
S$ 162.59

Why people love Insa-dong

4.9 /5
81K+ reviews
Read all reviews
Chai *********
Yesterday
A show that is worth watching for the whole family. The performances are wonderful, interesting and humorous, making adults and children laugh. The interaction with the audience is also very interesting, and there is no dull moment. Highly recommended. 👍👍👍
Chai *********
Yesterday
An interesting show full of creative colors and artistic charm. An experience worth watching. 👍👍👍
Klook User
Yesterday
We had prepared an itinerary prior, however Our driver /Brian did amazing job by arranging our tour properly without wasting time. thankful for arranging Brian as our driver, The communication was not a problem at all.
2+
Klook User
Yesterday
The staff were very kind and accomodating. They let us pick out what we wanted to wear, and helped us put on the hanbok. The clothes themselves were very comfortable, clean, and elegant. The hair was expertly done. We went for the simplest hairstyle, but if you want something more sophisticated, they can do it for a few extra won. All in all, they had verg good service and clothes. Highly recommended. Would come back again.
1+
Umita ********
Yesterday
The Wild Wild After Party musical was a wildly entertaining and enjoyable experience! From start to finish, the energy was high, the performances were engaging, and the entire show was well put together. The men brought a great mix of charisma, humor, and talent to the stage, and the performance catered to a variety of themes, keeping things fresh and exciting throughout. Whether you’re going with friends or looking for a fun night out, this show delivers. I’d definitely recommend it for anyone looking for a unique and lively performance with a playful twist!
Chong *********
Yesterday
very convenient and easy to redeem. just show the counter the bar code. the price is cheaper so can save slme money.
Pamela ************
Yesterday
We really enjoyed renting the hanbok and even though we were slightly late, the let us in. The photographer even gave us extra service and took a photo of me and my mum. Very good experience! Definitely recommend!
2+
CHIU *****
Yesterday
After purchase and redemption, the stored value will be included. It is very cost-effective to place an order during special offers, and it can be used for public transportation and store consumption, which is very convenient.

Nearby places to go

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FAQs about Insa-dong

When is the best time to visit Insadong?

How can I get to Insadong using public transportation?

Where can I find visitor information in Insadong?

What makes weekends special in Insadong?

Can you recommend any dining spots in Insadong?

What should I do if I have trouble booking a ride to my hotel in Insadong?

What amenities can I expect at Moxy Seoul Insadong?

What to know before visiting Insa-dong

Remarkable Landmarks and Must-Visit Sights

Insadong-gil

Insadong-gil is a traditional street that showcases the cultural history of Korea, offering a mix of historical and modern attractions. Explore the numerous art galleries, antique shops, and traditional stationery stores that line this iconic street. Don't miss Tongmungwan, the oldest bookstore in Seoul, and Ssamziegil, a shopping mall specializing in handcrafted goods.

Unhyeongung mansion

Visit the historic Unhyeongung mansion, a significant cultural landmark in Insa-dong. Built for retired government officials during the Joseon period, this mansion offers a glimpse into Korea's past. Explore the traditional architecture and learn about the rich heritage of the region.

Jogyesa Temple

Experience the serenity of Jogyesa Temple, one of the most significant Korean Buddhist temples in the area. Marvel at the beautiful architecture and immerse yourself in the spiritual ambiance of this sacred site.

Cultural and Historical Significance

Insa-dong is steeped in history, with roots dating back 500 years. Originally a residential area for government officials, it later became a hub for art and culture. Explore the historic buildings, temples, and churches that reflect the diverse cultural heritage of Korea.

Local Cuisine

Indulge in the flavors of traditional Korean cuisine in Insa-dong. Sample popular dishes like gimbap, odeng, and bungeoppang from the street food vendors. Don't miss the opportunity to try authentic Korean snacks and delicacies while exploring the vibrant streets of this neighborhood.

Culture and History

Explore the cultural and historical significance of Insa-dong, with its proximity to UNESCO World Heritage Sites like Jongmyo Shrine and Changdeokgung Palace.